Showing posts with label Fortune 500. Show all posts
Showing posts with label Fortune 500. Show all posts

Saturday, January 19, 2013

The battery that grounded Boeing

U.S. officials grounded Boeing's new 787 Dreamliner because the aircraft's advanced batteries appear to be malfunctioning. But what's the problem? And can it be fixed?

 

To reduce weight on the plane, Boeing relied heavily on lithium ion batteries -- the same type found in mobile phones and laptops.


While these batteries can produce a lot of power for their weight, they're also prone to problems. It was these same batteries that caught fire in laptops a few years back and, more recently, were suspected culprits in electric car fires.

How they work: Ions from the element lithium tease out energy from the battery's electrodes, according to Donald Sadoway, a materials chemistry professor at the Massachusetts Institute of Technology.

This is different from other types of batteries commonly used in electronics, which use a combination of nickel and cadmium or lead and acid, among other things.

Why they're better: Lithium is the lightest of all metals, so its ions hold energy more efficiently -- more than twice as much per unit of weight as nickel cadmium batteries.

This made the batteries attractive for Boeing (BA, Fortune 500), which used them to electronically assist some of the functions that were previously performed using hydraulics. A lighter plane is more fuel efficient, which is one of the main selling points for the 787. Other aircraft makers have also been using more lithium ion batteries. 

 

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Tuesday, January 8, 2013

America's 11th largest tech company

English: Rear of iPad 2 at Apple's first produ...
English: Rear of iPad 2 at Apple's first product demo (Photo credit: Wikipedia)

America's 11th largest tech company (It's Apple's iPad)

 

Measured in revenue, Apple's iPad would rank No. 11. On the Fortune 500? No. 98.

FORTUNE -- Just how lucrative has Apple's iPad become? Let's put it this way: if the tablet were spun off into a standalone business, it would be the 11th largest U.S. tech company.

According to a recent report from Bernstein Research analyst Toni Sacconaghi, the iPad line brought in $32 billion in sales last year -- accounting for just over 60% of all tablet sales -- and will grow 75% in 2013 to $46 billion. With numbers like those, Sacconaghi estimates that would make the iPad business, on its own, the 11th largest tech company.
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Even more impressive, it would make the Fortune 500, slotting in at No. 98, above long-established companies like McDonald's (MCD) (No. 107, $27 billion), Macy's (M) (No. 110, $26.4 billion), and Nike (NKE) (No. 136, $20.9 billion). Put another way, the iPad business handily makes more money than Gap (GPS) (No. 185, $14.5 billion) and Toys "R" Us (No. 194, $13.9 billion) combined. Not too shabby for a device launched just shy of three years ago.
Looking ahead, although Sacconaghi projects healthy sales growth over the next two years, he sees adoption flattening out in 2015 due to a heavily saturated market. In other words? By then, many consumers -- even your mom -- will likely be tapping, swiping, and pinching around a tablet of their own.

 

 source

 

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